Weihnachtsmarkt am Jungfernstieg

The Weißerzauber (White Magic) Christmas Market at Jungfernstieg offers one of Hamburg's most enchanting holiday experiences along the picturesque Binnenalster lake. Distinguished by its elegant white pagoda tents with gold accents, this market creates a sophisticated atmosphere that sets it apart from traditional wooden hut markets. The stunning lakeside location provides breathtaking views of the illuminated Alstertanne, Hamburg's iconic floating Christmas tree, while the festive light installations reflect beautifully across the water. A centerpiece attraction is the nostalgic Ferris wheel dating from 1899, offering panoramic views of the glittering Alster and the festive cityscape below. The market features over 100 stalls showcasing high-quality handcrafted goods including maritime gifts, hand-blown glass, porcellan, jewelry, and traditional Christmas decorations. Culinary offerings range from classic Glühwein and Feuerzangenbowle to regional specialties like Burgunder Schinken, fresh fish, and gourmet coffee. The market's proximity to the Europa Passage and Alsterhaus makes it perfect for combining festive browsing with upscale shopping. Special events include a Nikolaus visit on December 6th, when children can recite poems for treats. Visit during evening hours to experience the full magic of the illuminated white tents against the sparkling Alster backdrop.